Diana Keough: ShareWIK Media Group, Marsha Masten: Avivia Health, And Katie Wreed Bell: Gallup
January 28, 2012 5:14 pm
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Friday, January 27th – Population Health Management:
A dynamic discussion about how employers can better contain their health care spends by effectively implementing or managing an existing health and wellness program. We discussed managing chronic illnesses in the employee population, as well as how to target high-risk employees and engage them toward a healthier lifestyle.
Special Guests:
- Diana Keough, CEO of ShareWIK Media Group
- Marsha Masten, Vice President of Client Services for Avivia Health
- Katie Wreed Bell, Partner at The Gallup Organization
DIANA KEOUGH | CEO of ShareWIK Media Group and ShareWIK Media Group Production
ShareWIK Media is a health and wellness content production company that combines the magic of personal storytelling with expert opinion to engage and educate users and then distributes that content across major media outlets. We launched ShareWIK Media in January 2010 because there was a need for journalistically-objective, non pay-to-play content that consumers could trust.
MARSHA MASTEN RN | Vice President, Client Services Avivia Health
A seasoned health care executive with a background as a registered nurse, Marsha brings over 25 years of clinical experience to her roles as vice president of Avivia’s client services. Marsha’s creative, consultative, and collaborative approach ensures the delivery of world-class services to our current and future clients. For the past ten years she has worked for several health and wellness organizations and gained valuable experience working in Operations, Client Services, Sales, and internal consulting. Prior to joining the Avivia team, she served as the Senior Director of Clinical Strategy for another large disease management organization and was responsible for supporting Sales and Client Services to analyze and strategize solutions for clients purchasing products and services.
KATIE WREED BELL | Partner at The Gallup Organization
Bell has extensive consulting experience with clients in the healthcare industry on issues that include workplace improvement, patient loyalty and engagement, employee engagement, and nurse recruitment and retention. She regularly advises healthcare executives and management groups in the areas of strategic planning, operational restructuring, and organizational development.
